Short Summary

Hi! My name is Maiko Büttner and I like to tell a story. A story about myself and my experiences. I like to write stories, I like how it moves one another, I like that stories can bring the reader to a different world. Whether this world is completely imaginary or closer to reality, it is a different world. Sometimes I find myself drifting off to a different universe, by reading a story, but also by writing one.

I feel like this is happening right now, I mean, this is supposed to be a short summary about myself, and here I go drifting off to something else. Although, this partly implies who I am. However, I also like to believe that I am a young, studious, enthusiastic E-Commerce Specialist. I am ready become the number one expert on Search Engine Optimization, Content Writing, Google Ads, Overall Website Testing and much more.

My experiences

SEO / SEA Specialist at Blauwe Monsters | Aug 2020 – Present

SEO Specialist at TotalWebBoost | Jan 2020 – Aug 2020

During my job at TotalWebBoost as a SEO Specialist I was responsible for generating organic traffic to the website hypotheekberekenen.nl. I did so by writing new content and optimizing existing content based on keyword research, improving technical SEO by continuously analyzing & tweaking the entire domain and eriching the internal & external backlink profile. Next to my SEO tasks I helped out on various CRO projects.

As a SEO Specialist at TotalWebBoost I used the following tools:

Commerce & Content Employee at Fietsenwinkel.nl | Jan – Mar & Sept – Dec 2019

After I did my graduation internship at International Bike Group, the company behind Fietsenwinkel.nl, I continued working within the E-Commerce department. This was a crucial moment for the company and its commerce platform. Fietsenwinkel.nl and Hellorider.dk were being re-branded and I was partly responsible for optimizing and testing the new website. This required SEO, content writing and overall website testing. Next to that, a conversion drop was expected, for that reason I helped with CRO through collecting data with Google Analytics and Hotjar and reported results to the development team.

After the website was live and most bugs were solved, I decided to give myself a break and traveled to China. Shortly after I came back to The Netherlands, I was asked to join the team again for preparing the website for the 2020 season. This included working on leasing platforms: websites where invited riders can pick their lease bike.

Graduation Intern E-Commerce at Fietsenwinkel.nl | Sept 2018 – Jan 2019

As an intern at International Bike Group, I was learning fast. While writing my thesis on a Marketing Strategy for HelloRider in the Swedish market, I learned quickly how to write content, create products and optimise the website for the search engine Google. This period in time was one of the most challenging terms of my studies at the AMSIB. Four days in a week I worked for fietsenwinkel.nl, with one day remaining to write my thesis. Next to that, I was working for Pathé Arena as my side job. Now, you might think: How is this possible? How can he keep up with that? Well, to be honest, I didn’t. I realised my research was suffering from the effort I put in other matters.

In december I quit my job at Pathé, I needed time to breathe. The breathing helped, within no time I produced the remaining part of my paper and successfully graduated at the AMSIB.